Building Trust in WhatsApp Commerce

TrustCart exists to bring structure, transparency, and confidence to the way people already buy and sell through chat.

About TrustCart image showing the brand and mission behind trusted social commerce.

Our Mission

TrustCart exists to make informal commerce safe, structured, and scalable. We believe every Ghanaian seller deserves the same payment protections that major e-commerce platforms provide — delivered natively inside the WhatsApp they already use every day.

Why TrustCart?

WhatsApp commerce in Ghana is massive — billions of cedis flow through informal channels every year. But fraud, fake screenshots, and lack of structure hold it back. We built TrustCart to solve exactly that, with technology designed specifically for our local context.

African Fintech Vision

We're inspired by what Paystack did for online payments and what M-Pesa did for mobile money. TrustCart wants to be the trust layer for Africa's social commerce — starting in Ghana and growing across the continent.

Built Within MaurixNova

TrustCart is the first product of MaurixNova Technology. The product experience and shipping velocity are supported by MaurixStudio, our SaaS product-building platform. TrustCart remains the lead brand and the commerce experience users interact with every day.

Our Roadmap

Now Live
Seller Checkout and Escrow Flow
Sellers can create products, share checkout links, collect Paystack payments, and hold order funds inside the TrustCart escrow flow until delivery is confirmed.
Now Live
Admin Operations and Risk Controls
Disputes, KYC review, seller controls, notifications, payouts monitoring, audit logs, and admin review tools are already part of the current platform.
Next Up
WhatsApp BSP Automation
Automatic WhatsApp replies, seller catalog sharing, delivery nudges, and richer order messaging powered through official BSP integrations.
Premium Roadmap
Seller Storefront Websites
Every premium seller gets a branded mini-store website that lists all their products and routes buyers into TrustCart checkout.